J Balvin is embroiled in yet another controversy regarding the BTS' ARMY Bomb' merchandise and has become the talk of the town. On March 19, the K-pop boy band's fanbase recognized an identical lightstick (ARMY Bomb) being sold in official reggaeton stores.jacks@Iyhobino way…. that’s crazy5:50 AM · Mar 19, 20223010636no way…. that’s crazy https://t.co/oizr0sRox0Fans of BTS, known as ARMY, were naturally alarmed and began raising the seriousness of the situation for possible plagiarism of the merchandise originally invented by the South Korean idols.What is a lightstick?In the world of K-pop, lightsticks are products of identity for artists and their fans. They are often used in concerts, and each musician or group has a different lightstick design and color.This unique merchandise gets updated from time to time, so various versions are created for fans to purchase.ayu 🧚‍♀️@jiims❅ ARMY BOMB GIVEAWAY ❅this is worldwide, free sf !• follow me & @JM_Sparkle ✩• rt & like to enter ♡• reply your country ≫ - ends in 5 days!2:21 AM · Mar 14, 202275606869❅ ARMY BOMB GIVEAWAY ❅this is worldwide, free sf !• follow me & @JM_Sparkle ✩• rt & like to enter ♡• reply your country ≫ - ends in 5 days! https://t.co/QU1vztn2wlK-pop lightsticks also have the group's logo and characteristic color of the fan club. The artists or their management agency decides the shape, and these products are not just cheerleader sticks but also have a meaningful message of showing support.BTS' lightstick, known as the ARMY Bomb, stands out in a white spherical design with BTS inlays above, and the back of the handle is black. This symbol represents the group's ambition to conquer the world with their music.With the new version, fans can also connect the lightstick to Bluetooth and change the color of the lights.J Balvin under fire by BTS ARMY for concert merchandise plagiarismOn March 19, Colombian rapper and singer J Balvin came under fire from BTS fans for possible plagiarism of the K-pop boy group's concert merchandise, i.e., the lightstick.The artist's name began trending on Twitter for this particular object advertised as a "light white handle" for his JOSE Tour 2022 in the official J Balvin online store. The product also states that it is an "exclusive artwork created by J Balvin."funky little popstar@hrIykoonot jbalvin straight up photoshopping our army bomb to sell it as his???5:52 AM · Mar 19, 2022774209not jbalvin straight up photoshopping our army bomb to sell it as his??? https://t.co/kvfr5WozfwEagle-eyed fans of the K-pop group slammed J Balvin for copying the ARMY Bomb used by the BTS fanbase during their concerts and other official events. Soon enough, the Colombian artist's official website immediately took down the product from the online website to curb social media outrage.yani ⁷@stayblueandgreythe knockoff army bomb has been removed from the website6:59 AM · Mar 19, 202210127the knockoff army bomb has been removed from the website https://t.co/6cR2e04LjMA@taejinhsme clicking ‘confirm order’ on an army bomb hoping i don’t receive the j balvin one on accident6:01 AM · Mar 19, 20221138120me clicking ‘confirm order’ on an army bomb hoping i don’t receive the j balvin one on accident https://t.co/tYDBBFKK4MSarah@jjkslilbitchNAH THERES NO WAY J BALVIN REALLY STOLE AN ARMY BOMB AND PASSING IT OFF AS HIS OWN MERCH???? someone gettin fired and sued fr 8:24 AM · Mar 19, 202219225NAH THERES NO WAY J BALVIN REALLY STOLE AN ARMY BOMB AND PASSING IT OFF AS HIS OWN MERCH???? 😭😭😭someone gettin fired and sued fr 😭😭😭 https://t.co/Gg77FARp1ORiver@JinJiGgukieJ Balvin copied the army bomb?!?!?!?! What the fvck is this????6:26 AM · Mar 19, 20225226J Balvin copied the army bomb?!?!?!?! What the fvck is this???? https://t.co/5wo0FKiVS5|Paula ⁷|@ionknowbutJ. Balvin and his team really stole the ARMY bomb V.1 and “rebranded” saying they designed it for J. Balvin…every day I grow to hate this man more and more. A racist Misogynist THIEF6:25 AM · Mar 19, 20225816J. Balvin and his team really stole the ARMY bomb V.1 and “rebranded” saying they designed it for J. Balvin…every day I grow to hate this man more and more. A racist Misogynist THIEF https://t.co/TgOmpCAv4sAngie⁷🦋 °.*~@mgcliff5Lol Jbalvin's lightstick looks like an army bomb with ateez's thunder logo pasted on it5:55 AM · Mar 19, 20226712Lol Jbalvin's lightstick looks like an army bomb with ateez's thunder logo pasted on it https://t.co/n1w9OhGPFNs∞so⁷ ♡ツ@sophsbts"exclusive artwork created by j Balvin team" You mean the artwork created looking at army bomb and editing a photo of it to not have the work to do something from scratch twitter.com/VtalentBE/stat…Vtalent⁷ YOONGIDAY 😼@VtalentBEMEU DEUS É NA VERDADE E OLHA A DESCRIÇÃO KKKKKKKKKQUE PORCARIA É ESSA twitter.com/Iyhobi/status/…6:14 AM · Mar 19, 202212531MEU DEUS É NA VERDADE E OLHA A DESCRIÇÃO KKKKKKKKKQUE PORCARIA É ESSA twitter.com/Iyhobi/status/… https://t.co/JVJKkUt8DN"exclusive artwork created by j Balvin team" You mean the artwork created looking at army bomb and editing a photo of it to not have the work to do something from scratch twitter.com/VtalentBE/stat…saay⁷@saythejmDon’t tell me J Balvin straight up stealing our army bomb design to go on sell and be his own product? You know what, I actually thought bangtan did a new design of army bomb10:11 AM · Mar 19, 20225Don’t tell me J Balvin straight up stealing our army bomb design to go on sell and be his own product? You know what, I actually thought bangtan did a new design of army bomb💀 https://t.co/gaiOiDhwurDey 💜@Deyssi02757953WTF !! bro .. #JBalvin #armybomb8:19 AM · Mar 19, 202286WTF !! bro .. #JBalvin #armybomb https://t.co/B8VB93PoBrnady⁷@jeonviasj balvin literally doing a copy of armybomb and put some stickers to it feels like that one person in your class who would copy your homework but would use one different word in an entire sentence thinking the teacher wouldn't be suspicious 5:59 AM · Mar 19, 202217737j balvin literally doing a copy of armybomb and put some stickers to it feels like that one person in your class who would copy your homework but would use one different word in an entire sentence thinking the teacher wouldn't be suspicious 😭Fans are enraged by the possible violation of BTS' copyright and have sent emails to alert BIGHIT MUSIC, the K-pop group's agency, and HYBE.Interestingly, the Colombian artist is one of the musicians from the HYBE portfolio.In April 2021, it became official that Ithaca Holdings, led by Scooter Broun, had been acquired by HYBE. For this reason, the SB Projects agency started being managed by HYBE's subsidiary agency in America.