"Well then they get the bud light too": Pet Smart comes under fire for Pride merchandise

With Pride Month coming up in just two days, another brand, Pet Smart, has landed itself in hot waters after launching LGBTQ merchandise. The brand launched the “You Are Loved” Collection just a few days before Pride Month, which comprised toys and other items like dog bikinis, cat leashes, rainbow aquarium ornaments, and much more.

While launching the range, Kristin Shane, the senior vice president of the brand, claimed that it was brought to “help the pet parents and their pets celebrate the spirit of Pride and share our values of inclusion and unconditional love." She said:

However, many brands like Bud Light, Nike, and even Target came under fire for supporting LGBTQ and were termed “woke brands” by social media users.

In similar fashion, the pet brand is also facing criticism where several people are provoking others to boycott the brand. One social media user also compared Pet Smart to Bud Light, which had faced similar backlash for collaborating with Dylan Mulvaney.

“Looks like Pet Smart wants a spot on the boycott boat”: Social media users criticize the brand for LGBTQ merchandise

Pet Smart, a renowned retailer of pet supplies and services, has recently found itself at the center of a social media storm. The company's decision to introduce a line of LGBTQ merchandise has drawn mixed reactions from consumers, sparking a heated debate.

Social media users argued that the popular pet brand had crossed a line, leading to a surge of criticism and calls for a boycott.

As the controversy unfolds, social media platforms have become a battleground as netizens slam the brand for being “woke.”

However, there were also a handful of people who supported the brand and claimed that they would now shop at the brand, as they are supporting the LGBTQ community.

Furthermore, many social media users also claimed that the brand has always been in support of the Pride community.

For the same reason, the brand has also declared its donation of $200,000 to GLSEN, an organization working to uplift LGBTQ+ people in schools.

About the author

Srishti is a celebrity trends writer at SK POP holding a Bachelor's degree in Journalism. She has always been passionate about writing and has 7 years of experience in the field, having previously worked at Catch News and News18 India.

She believes it is crucial to conduct in-depth research on any topic she covers, and aims to write authentic and error-free content. She also ensures she eliminates any information that is not verified to provide readers with top-notch and accurate articles.

Srishti admires Beyoncé for her vocal skills and also appreciates the kindness with which she treats her fans. She also thinks it is commendable that the artist is involved in social work and prioritizes giving back to the community.

FRIENDS has been her favorite series since she was in school, so she would love to be part of the iconic sitcom if she could lay hands on a time machine, and interact with the lead stars if she could.

When Srishti is not busy reading and writing about the latest developments in the industry, she enjoys playing badminton, swimming, and painting.

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