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#2 Marriage
What it means: When two wrestlers (or two tag teams) are put into a long-term storyline with each other, as opposed to just having a one-off match.
Also referred to as: A feud, which is what announce teams and fans tend to call it. Marriage is more of a backstage term.
Likely origins: No doubt some backstage wit coined the phrase because when wrestlers are in a program together they spend an enormous amount of time with each other, working on promos, match spots, etc. With all that time spent as a unit, it might start to feel like a marriage after a while.
When it comes to pro wrestling, there's no doubt that the drama is one of the biggest draws. After all, while a match between two combatants might pique the interest, if the two people involved seem to have developed a true hatred for one another it becomes that much more interesting.
Thus marriages were born. Famous pro wrestling marriages include such examples as Ric Flair and Dusty Rhodes, John Cena and Randy Orton, and Shinsuke Nakamura vs AJ Styles.
The secret to a good marriage is to drive storylines ahead without wearing out the WWE universe.
