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#2 Cash in results in a lengthy match
Usually, the main event talent in WWE is touted as some of the best in the world, they're able to eke out epic lengthy matches on a nightly basis especially on PPV. The ironman contest fought by many stars was based on the fact that WWE superstars can endure.
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So it's always funny to see how quick and short cash in matches generally are, barring a few aesthetic reasons. Take for example the match between Miz and Randy Orton on Raw in 2010. Miz cashing in was expected but while Orton fought through a tough match against Wade Barett and a niggling injury, neither of those things came into play.
Orton was on a whole other level at that point and did manage to wrestle Miz for a couple of minutes, however considering it all he could have and should have gone longer. Even Roman Reigns, who beat Dean Ambrose in a ten-minute sprint for the title should have lasted longer than five minutes against a Sheamus cash in.
A lengthy cash in the match would buck the trend and create an intriguing contest, especially for the paying customer not expecting an extra bout along with the whole buffet of a PPV card.
