2 reasons why WWE should cancel the Brand Split and 3 why they should not

Should WWE keep the Brand Split?
Should WWE keep the Brand Split?

#3 Shouldn't: Many WWE stars got opportunities that wouldn't have been possible without the Brand Split

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A lot of WWE's biggest stars today may not have gotten the opportunities they've had without the brand split. The 2016 separation forced the company's hand creatively, which led to several stars being made.

AJ Styles and Bray Wyatt may not have become WWE Champions without SmackDown Live being the 'Land of Opportunity.' Beyond them, we also saw the rise of Becky Lynch in 2018. She stepped up on the blue brand during a time when the dominant Ronda Rousey ruled RAW.

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In fact, it was through brand warfare that The Man became a megastar opposite Rousey. Meanwhile, Kofi Kingston would not have received a WWE Championship shot had there only been one world title. These happy accidents were made possible by the main roster being split across two shows.

Even today, there are more opportunities as a result of the brand split. If it ends, a lot of potential stars would fall through the cracks. The likes of Bobby Lashley, Rhea Ripley and Cesaro are the latest beneficiaries. It usually gives the product more balance, something WWE could use more of right now.

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Edited by John Cunningham
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