3 reasons why WWE should end the brand split after WrestleMania 35, and 3 reasons they should not

SmackDown and Raw are treated as two separate promotions by WWE, but should that continue?
SmackDown and Raw are treated as two separate promotions by WWE, but should that continue?

WWE should not end the brand split #2: It allows for more variety in the product

Raw and Smackdown both have different overall styles and themes.
Raw and Smackdown both have different overall styles and themes.

While Raw and SmackDown are both WWE shows and therefore have many concurrent themes, there are many ways in which they are different from each other.

In the early days, Raw was live and SmackDown was a taped show. This made SmackDown ideal for wrestlers like The Undertaker, who wanted to spend more time with his family.

Since the most recent brand split, SmackDown is also a live broadcast, but there are still differences in the product. Raw is the sensationalist program with big drama and massive over arcing plotlines. SmackDown is the program which focuses more on 'pure' wrestlers like AJ Styles and Daniel Bryan, and while there is drama it tends to be of a more personal level, like the intense feud between Styles and Samoa Joe.

If the brand split is ended, then the WWE will have to meld these different storytelling styles together, which will be difficult and leave some fans feeling alienated from the product.

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