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#3 Matt Riddle
Matt Riddle has such a knack for attracting attention to himself, he took a seemingly real-life feud with Goldberg and made himself the talk of WWE's watch-along channel.
In a rarity for the digital series, Riddle's entertaining account of bumping into Goldberg backstage at SummerSlam was made into its own video clip, amassing an impressive 257,000 YouTube views and counting.
Riddle's background as a mixed martial artist gives him an air of legitimacy similar to how Brock Lesnar's mystique is enhanced. Featuring Riddle could help NXT maintain the real sports feel that has made it such a hit for the WWE Network.
Riddle carries just about all of the physical qualities Vince McMahon and WWE officials value, but somehow manages to do so without coming off as a milquetoast everyman. If The Original Bro continues to perform admirably as a rising star in NXT, he'll be one of the brand's keys to success.
