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#4. His heel heat has faded
Daniel Bryan was at one point in 2019, the single most hated heel in the entire company. It was a wonder to think that even months prior, he could get negative reactions that way, but he proved what separates him from the rest and what makes him among the best.
The Kofi Kingston storyline is one main example of that. Due to Kofi Kingston gaining an unexpected amount of momentum, Bryan became the antagonist that held him back. Perhaps the most masterful piece of heel work was when Bryan used the "Yes!" gesture for the first time since his turn, only for the crowd to respond vehemently with "NO!" chants.
It was masterful storytelling and the reality is that most, if not all, of his heat ended up dying at WrestleMania 35. His turn was a raging success because it helped get Kofi Kingston over as a World Champion babyface.
The truth is that Bryan always had very little shelf-life as a heel and due to him taking a hiatus occasionally, the heat has died down quite a bit, which may be why they turned him face.
