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#3 Allows WWE to play up their history
Believe it or not, John Cena and Bray Wyatt have quite the history with each other and it would great if the company had a chance to play that up again. It might even be what makes the eventual dream match between the two must-watch television and really leave fans wondering who will come out on top.
Although Wyatt would go on to take a multitude of other losses throughout his time as the cult character, one of his biggest was against John Cena at WrestleMania 30. In fact, that is probably the moment that revealed the company wasn't going to take Wyatt seriously and that it was time to give up on him.
With that being said and the feeling of resentment still clearly in the mind of the WWE Universe over that incident, why not play it up and do it right this time? At least this way, Cena can retire after the biggest match of his career, The Fiend gets his defining moment, and the fans are enraptured from beginning to end with the storytelling.
