#3. WWE wants to save Wyatt's next appearance for a major show

As I mentioned in the last slide, there's an argument to be made for Bray Wyatt/The Fiend to not be used all of the time, only as and when it would make the most impact and therefore garner the most buzz.
So, WWE could be planning to hold Wyatt back in order for his next appearance to take place on one of the upcoming big shows they've got planned over the next few weeks with the likes of King of the Ring, Clash of Champions and the legend-filled first Fox SmackDown Live episode
For example, keeping him off of television until next week's King of the Ring tournament and then having Wyatt surprise everyone again and suddenly appear and interfere in one of those matches to build towards the next feud would be something that not only generates hype for the next Fiend match, but also gets people talking about King of the Ring itself.
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