WWE continues to hold fort against UFC for these reasons
#1 Capitalising on legacy
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Wrestling on Monday nights is a way of life
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Raw is one of the longest running episodic shows in the history of the entertainment industry. To a lesser degree, so is the blue brand- Smackdown.
The Royal Rumble, Summerslam, Survivor Series, and (especially) Wrestlemania are well-known properties not just for wrestling fans but even to casual fans around the globe. WWE has a rich tradition of being ingrained in the culture and the tradition of the common man,
The UFC has become a household name off late, and while it is ever growing, it is not as much of a cultural phenomenon as wrestling was during Hulkamania and the Attitude Era. Will it ever topple WWE? Only time will tell.
Riju Dasgupta is the most-read active writer in Sportskeeda at the moment, across all sports. Having come on board in 2016, Dasgupta is best known for the 'Best and Worst' column, something that has become a staple for the site!
In addition to his writing responsibilities, Dasgupta is also the Assistant Manager of the Combat Sports division. In 4 years, Dasgupta has conducted over 150 interviews with stars from WWE, Impact Wrestling, PCW Ultra, WOS, UFC, ONE FC and the world of boxing as well.
In addition to everything he does in Sportskeeda, Dasgupta is also the bassist and lyricist for heavy metal bands- Albatross and Primitiv.
Before joining Sportskeeda, Dasgupta was a comedy writer for Star TV, where he scripted lines for the iconic Lola Kutty property, in addition to hit TV shows like Axe Ur Ex & UR Fired. He was also a columnist for Rolling Stone India.
Follow him on Facebook and Twitter, for regular wrestling updates.