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#3 Network Subscribers, Live Attendance and Other Not so Impressive Indicators
WWE Network was a pioneer of its kind as it aimed to revolutionalize the pay-per-view business. It was aimed to grow steadily to 3-4 million subscribers by now but has stagnated to below 1.5 million subscribers. This happened despite an unchanged price.
WWE Live Attendance Figures are down as well and so are the merchandise sales. The attendance figures for Stomping Grounds were embarrassingly bad as only 4,000-4,500 people had paid to watch the show in the arena. In the third quarter of 2019, revenue from consumer products declined from $19.6 million in the same quarter in the previous year to $17 million. This includes merchandise sales through e-commerce and at live events.
Most aspects of the 2019 financial report were not positive financial indicators. WWE managed to make up for this to a certain degree from their Saudi Arabia revenue as well as their television revenue. This indicates a general lack of interest in the product.
