Clash Of Champions 2019: 5 Ways WWE can make the PPV feel more important

#2 Make It The Final Pay-Per-View Of The Year

End the year with extra importance.

One way to make the show more special and important is to give it some extra implications. Positioning the event as the final PPV on the yearly calendar, it suddenly becomes an event that sets the tone for the new year.

Of course, you aren't going to have all of the titles change hands, but if you already had plans, for example, to give a Superstar a title on a prior episode of RAW or SmackDown, or on the previous PPV, why not wait just a bit longer?

Set it up so that the title change happens on the final event of the year, so there is a brand new champion going into the new year.

It also provides another way to build drama. It's the last show of the year, and every Superstar wants to start the new year strong.

Champions, therefore, have that much more pressure on them to retain their titles so they can start the year with momentum behind them instead of being a former champion chasing the gold they just lost, or a man or woman who went from the top of the mountain to the back of the line.

Put some extra emphasis on this concept, and the fans would likely also become more invested in the results.