#2 Veterans gives young WWE stars a narrative to work with
WWE has done a lot of things over the course of the last few weeks to improve its product. The company is creating an overarching narrative, which has been a pleasant surprise. This branching storyline can make every show feel like a cohesive story.
For example, Mustafa Ali was absolute magic on commentary on RAW last week when he talked about how veterans are taking time away from the younger talent. He was emotionally invested in this role in his mission to push RETRIBUTION to new heights. Fans almost had to sympathize with Ali's passion.
The narrative of old stars being pit againt younger talent is a very powerful story that can easily make fans care about the product. It remains to be seen whether the company is able to keep up this dynamic storytelling.
WWE's higher-ups will have to commit to this conflict in order to make it work. But the sky could be the limit with this kind of world building.