#2 Dean Ambrose riding on momentum
As mentioned in the last slide, Dean Ambrose enjoyed a good win over Randy Orton last week at SmackDown.
The win came due to an interference from Luke Harper but it was a win nevertheless. Ambrose, after winning the Intercontinental title from Miz, has been showing some good momentum and WWE should bank in on the same.
A new feud is needed for the Lunatic Fringe. With Rumble just a week away, booking a title match would be too fast, but WWE could sow the seeds and make it a subplot for the Rumble.
This is needed so that Ambrose has something to do in the match rather than just coming in and getting eliminated at some time with no storyline to back him up whatsoever.
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