Tony Khan has often garnered criticism from fans and veterans from the industry alike for his decisions when booking matches on AEW. Over the past few weeks, rapper Bow Wow has been teasing a potential feud on the promotion. AEW's official announcement of him confronting Jade Cargill sent the wrestling world into a tizzy.It all commenced when Swerve Strickland called out the rapper during his interaction on Hey! (EW). The artist responded and urged Tony Khan to sign him up for a feud. Later, Bow Wow got involved in a heated online exchange with Jade Cargill and the latter did not hold anything back. Along with her fellow Baddies, the current TBS Champion interrupted the rapper on one of his recent tours.Celebrities competing in the squared circle is nothing new. Triple H involved Bad Bunny in matches on Royal Rumble and WrestleMania where his performances captivated fans. Additionally, YouTuber and boxer Logan Paul went up against Roman Reigns at Crown Jewel in his third match in WWE.Following AEW's announcement, fans took to Twitter instantly to call out the similarities to WWE:Niko Exxtra@nikoexxtraBow Wow is AEW’s Logan Paul 22326Bow Wow is AEW’s Logan Paul 😂 https://t.co/99GkPMkaGHEmbarrassed Spartan ★@React2W@nikoexxtra AEW hasn’t been the sane since Cody left.3@nikoexxtra AEW hasn’t been the sane since Cody left.KN@KevinNagle11@nikoexxtra Bow Wow is WWEs Kevin Federline1@nikoexxtra Bow Wow is WWEs Kevin FederlineStephen Garcia@Stephen30057220@nikoexxtra That’s the best AEW can do lol@nikoexxtra That’s the best AEW can do lolDoctor Fate@IMMY_ISLAM@AEW @TBSNetwork @Jade_Cargill @smoss @AEWonTV WWE get Logan Paul and Bad Bunny. Two guys who have a huge social media following and are well positioned in the modern day pop culture zeitgeist. AEW get Bow Wow. 🤦‍♂️6@AEW @TBSNetwork @Jade_Cargill @smoss @AEWonTV WWE get Logan Paul and Bad Bunny. Two guys who have a huge social media following and are well positioned in the modern day pop culture zeitgeist. AEW get Bow Wow. 😂😂😂🤦‍♂️Matty@WFreakingASo WWE gets Bad Bunnny and Logan Paul.AEW gets Bow Wow 🤔‍🤢No disrespect, but #AEW needs either a major celebrity or make Jade DEFEND her belt more!!So WWE gets Bad Bunnny and Logan Paul.AEW gets Bow Wow 🤔😮‍💨🤢No disrespect, but #AEW needs either a major celebrity or make Jade DEFEND her belt more!!Brian Austin aka Speedy Hotrod hot wheels@baspeedyg@Ben_bespinosa13 So WWE has Logan Paul while TK is like bring in bow wow cause they had words here @Ben_bespinosa13 So WWE has Logan Paul while TK is like bring in bow wow cause they had words here 😂 https://t.co/fjiXuuCl0cTommy ⭐️ 🇮🇹@LetsGoDucks96WWE: Logan Paul is going to wrestle for usAEW fans: What a joke company AEW: Bow Wow and Jade are going to feudAEW Fans: This is awesomeWWE: Logan Paul is going to wrestle for usAEW fans: What a joke company AEW: Bow Wow and Jade are going to feudAEW Fans: This is awesome https://t.co/DHfu88WwauMatt@yourmomMD@TheGWK21 @Jtaexix @AEW @HeelMox @TBSNetwork @Jade_Cargill @smoss @AEWonTV Logan Paul is one of the most followed social media personalities. Bow Wow hasn't been relevant in 20 years.2@TheGWK21 @Jtaexix @AEW @HeelMox @TBSNetwork @Jade_Cargill @smoss @AEWonTV Logan Paul is one of the most followed social media personalities. Bow Wow hasn't been relevant in 20 years.Most recently, the Da Vinki twins appeared on an edition of AEW DARK. Referee Aubrey Edwards and The Acclaimed are also set to appear on Charli D'Amelio's Snapchat show Charli vs. Dixie. Tony Khan booked Shaquille O'Neal to team up with Jade Cargill a few years agoLast year, while Jade Cargill was feuding with Red Velvet, it turned into a mixed-tag team match. While Velvet had partnered up with Cody Rhodes, Cargill teamed up with basketball legend Shaquille O'Neal.Dark Puroresu Flowsion@PuroresuFlowRemember that time Shaq @SHAQ put his Diesel Power to use on Cody - AEW Dynamite (03.03.2021)57750Remember that time Shaq @SHAQ put his Diesel Power to use on Cody - AEW Dynamite (03.03.2021) https://t.co/ujLoOw5OZhThe Jacksonville-based promotion crowned their new World Champion at AEW Full Gear. With William Regal's assistance, MJF defeated Jon Moxley in a highly engaging match.With Jade Cargill's impressive physique and dominant run as champion, it remains to be seen whether an intergender match is on the cards or another potential mixed-tag team match.What do you think of Tony Khan engaging celebrities in AEW feuds? Sound off in the comments below. YOU could be the NEXT FACE of Sportskeeda Wrestling. Click here to find out how!