Is Fortnite dying? The question has been plaguing the Fortnite community for ages now, but a proper answer cannot be provided for it, even in 2021.Fortnite is kinda dying— #LGWxlfie/#SoaRWxlfie (@Wxlfie12) February 16, 2021Fortnite is much more than just a video game; it is Epic's magnum opus. It is perhaps the most popular game in the world with an ever-growing player base. This is why finding a concrete answer to the question seems difficult.Tbh, I don’t feel bad when Fortnite is dying, it was bound to happen ngl— Herohunter 64 (@herohunter64) February 15, 2021Regardless, there are numerous pros, content creators, and casual players, who would claim that Fortnite died a slow death at the beginning of Chapter 2.holy pic.twitter.com/Rx7dC8zdql— Dabeet (@__Dabeet) February 13, 2021Despite all the increased numbers on Twitch, YouTube, and Facebook Gaming, "Fortnite is dying" trends almost every time the community finds some issue with the game.i’m beginning to wonder if the reason why people deem that fortnite is dying is because of seriously asinine decisions— Zarrmageddon (9 days! 🎂) (@ZarrmageddonTRG) February 14, 2021Hence, the phrase has become much more than just words. It has turned into an urban legend, that exists and grows beyond the control of the point of origin.The focus here will be to decipher why a game that is so successful is often labeled a "dead game."Is Fortnite close to its death, or is it more alive than ever?The following list discusses some of the issues that pertain to the original meaning of "Fortnite is dying":Too many collaborations making the game feel like an advertisementOverpowered Mythic weapons, collaboration-related items that give players an advantage in-game.Lack of originality in Chapter 2.Lack of narrative in Chapter 2.Pay-to-win cosmetics that blend in with the atmosphere.Sweaty lobbies since everyone practices building mechanics in Fortnite creative mode.Lack of a proper skill-based matchmaking system.Lack of patch notes.The simplest answer to this question can be traced to the beginning of Fortnite Chapter 2 Season 1. This was the time when Epic Games decided to do things differently.However, thinking outside the box doesn't always mean that it would fetch extraordinary results.Since the beginning of Chapter 2 Season 1, Fortnite gamers have vocally raised issues about the condition of the game. They were also aided by the lack of open communication between the developers and the gaming community.This facilitated the birth of a phrase that has become synonymous with every problem in Fortnite.Loot pools are not diverse enough - the game is dead; too many popular culture collaborations - the game is dead; pay to win skins in-game - the game is dead.Dayum, ur account is growing faster then clickbait fortnite thumbnails when a new season is released! pic.twitter.com/JTOgYTukct— 🎶Veemo_YT (wants to turn back time) (@woomy_yt) February 1, 2021It came to a point where "Fortnite is dying" became a foregone conclusion. This resulted in an online outburst where the phrase lost its original meaning and developed another one, due to second-order signification.Give me your best clickbait titles, I'll start:"YOU WON'T BELIEVE THIS ONE TRICK I DID IN FORTNITE TO GET 10K FREE VBUCKS" 10 minutes of just random gameplay and unrelated talking, also😱in the thumbnail.#clickbait #youtube #mostfortniteyoutubers #dontbanme #Fortnite— Fanny (@0viewerAndy) February 14, 2021The thumbnail is just a concept. The video itself isn’t clickbait at all since it has been leaked fall guys is doing a collaboration wit Fortnite.— dta_4life (@ClestialBeauty) February 5, 2021If VidIQ was a fortnite clickbait thumbnail #channelaudits @vidIQ https://t.co/g0i2BZ6qsm pic.twitter.com/DO23KWcMR8— Catoz (@BlueGato2) February 16, 2021Currently, the phrase has become a part of the YouTube thumbnail clickbait culture and it adds to the long list of problems in-game.sorry, saw this thumbnails and the meme was about fortnite so i didn't bother reading the titles and assumed those are fortnite videos lmao (those thumbnails look like generic clickbait videos fortnite kids watch tho) pic.twitter.com/mMhPOx2fHg— CrispyBanana (@Tomasz09652586) February 13, 2021The problems ailing the Fortnite community force players to worry about their favorite game dying. While Epic Games has done a brilliant job by leading with solutions, these problems pop up every now and then in-game.The other reason why "Fortnite is dying" is because of the toxicity and clickbait culture. This is perhaps the most harmful ailment the game has faced. Unlike bugs, this problem cannot be solved by a maintenance patch from Epic Games.I don't know what's wrong but @OMGitsAliA's thumbnails, titles are getting so clickbaity, and he just stops doing gameplay videos and focusing on 'Fortnite news and information' that anybody can find on Twitter, and doing videos on them using very clickbait things.— Flash 260 ⚡️ (@YTFlash260) February 8, 2021Twitter had me automatically set for following the topic "Tweets from YouTubers" and so my feed for the last few days has been flooded with dumb fortnite trickshot compilations and clickbait tiddy thumbnails. I hate this platform with all of my heart, I stg.— Sally "Transsexual Antifa Militant" Mander (@Salamander18th) February 7, 2021The Fortnite community has to identify and root out all the negative elements, to make the game a better place. There is nothing that cannot be solved if the community decides to take a stand.Fortnite Clickbait Thumbnail 👀All kinds of support and opinions is appreciated ❤️( Btw is my first clickbait thumbnail ) pic.twitter.com/f7u8c9PL9a— 4LK Adrian (@yadrianfx) February 5, 2021I Quit Fortnite Montages... (not clickbait)This one is literally insane, go watch - https://t.co/x5gGZwRK5aedited by: @Alduck_YT thumbnail by: @chillsbad pic.twitter.com/0S1ktUn1Lh— BH Woods (@BH_Woods) February 6, 2021In this battle of phrases, there comes another which is quite popular in the gaming community: "if something is dying, revive it!" The same can be said for the current condition of Fortnite.Since numerous claim that the game is dying, the best thing to do is to revive it by any means necessary. This is what popular content creators like Ninja, Tfue, and Nickemercs do every time they return to the game. And according to every one of them, Fortnite is not going to die so soon.I have no clue tbh. Idk this season is kinda dry, and I'm really not looking forward to the event. For me personally it's not worth the wait for the event. I'm just genuinely thinking maybe I should quit fortnite, seasons dying, bad item shops, toxic fn community, drama etc— Retro_Scifov (@SXd0903) February 17, 2021The game might burn out instead of fading into oblivion, but not any time soon. It will be more alive than ever, working hand in hand with all the clickbait phrases that exist to subdue Fortnite's popularity.