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Why Fernando Alonso Named His Brand 'Kimoa'

5.32K   //    17 Jan 2018, 03:48 IST

In the English language dictionary, the word 'kimoa' finds no meaning. While the origins of the word 'kimoa' is Hawaiian, we believe that the real reason why Fernando Alonso chose the name 'Kimoa' was because of the social love for Kimi and his favorite expression 'bwoah'.

F1 Grand Prix of Japan - Practice
F1 Grand Prix of Japan - Practice

In this week's episode of the Inside Line F1 Podcast, we also discuss Kimi Raikkonen's social media entry and the chances that this led to Lewis Hamilton's exit! In the American drivers vs. Haas F1 Team debate, there are no prizes for guessing whose side we are on. And since we're talking about prizes, we'll definitely write to the World Rally Championship to claim ours. Tune in!

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The Inside Line F1 Podcast is a weekly show that adds some much needed humour to an otherwise serious world of Formula 1. The podcast, hosted by Mithila Mehta and Kunal Shah, is top-rated on iTunes ( and audioBoom (
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