3 reasons why Kevin Owens' face turn will fail and 3 it won't

A welcome change?
A welcome change?

#2. Why it'll fail: WWE isn't good with booking babyfaces

Kevin Owens took a pin on his first night as a face
Kevin Owens took a pin on his first night as a face

Here's a bit of a harsh reality: WWE is terrible with booking babyfaces - atleast in the last few years. One of the main reasons why there hasn't been a larger-than-life babyface is because WWE simply doesn't know how to handle them anymore.

Sure, they did back in the day, but ever since Daniel Bryan's rise, they seemed to think that booking babyfaces to lose constantly gets them over...not realising that Daniel Bryan got over despite their booking.

Look at a more recent example - The Miz. He had a failed babyface turn before, but he managed to have a really successful turn in 2019 with a good storyline. As expected, WWE did nothing with him and booked him to look like a fool time and again. In kayfabe, doesn't that instantly justify a failed change in attitude?

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