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#2 Using Stars to create stars
As mentioned previously, Cody Rhodes has already suffered a time-limit draw against Darby Allin and barely made it out of his Dynamite debut match against Sammy Guevara. He is already a massive star in independent pro-wrestling scene and the fans ut their trust in him. He is aware of the power he yields and he’s using it to bring focus on lesser known wrestlers, or give them the proverbial "rub."
AEW management (which includes Cody Rhodes) is well aware that they need to develop more stars to keep the fans intrigued.
Another example would be the tag team tournament. The Young Bucks were the obvious favorites to walk away from the tournament as the inaugural AEW Tag Team Champions. However, they lost in the first round to an extremely talented team called Private Party.
The show still carries existing stars to feud and headline shows, such as Jon Moxley and Kenny Omega, but developing their talent into household names or superstars appears to be at the top of their list of objectives.
This past Wednesday saw Chris Jericho introduce us all to his “Inner Circle.” As I mentioned earlier, the promos aren’t scripted so as to allow a natural flow. Chris Jericho is a master with a microphone in his hand. He made everyone of those guys in the ring with him appear as legitimate wrestling stars. If you haven’t watched Jericho's incredible promo, please give it a watch.
