I watch WWE every week but I'll admit if I wasn't as much of a hardcore fan as I am, I would have stopped watching by now.
WWE has recently hit record low ratings for raw and smackdown so even if you love WWE and enjoy the product, you have to see that something is wrong. Or many things. These 5 things are why WWE is getting record low ratings.
#5 Constant changes
One thing Vince McMahon loves to do is change his mind at the last minute and this is contributing to fans not watching anymore.
If you advertise Seth Rollins defending the universal title against Drew McIntyre you might not tune into the show as WWE don't deliver on half the matches they advertise so why should they trust that they will deliver on this.
It will take time but gaining the audience's trust back for the next 6 months to a year would make fans more willing to watch the show every week.
#4 All The Matches Are The Same
Now don't get me wrong, the main roster has had some great matches this year, especially one recently when Seth Rollins defeated AJ Styles, but it was the same as every other big match on the main roster.
For instance, on a NJPW show, all the matches are different. Okada will have a long classic title match in the main event, the opener will be a fun tag match, and often someone will get in the ring with Tomohiro Ishii and they will beat the hell out of each other. On a WWE show, all the matches are virtually the same. Everyone has their own big moves but except for that everyone works the same style because everyone is taught it in developmental.
The guys and girls should be allowed to get more creative and different with their own matches