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#3 Allows Roman Reigns to have a breakout performance as a heel
If you think that Jey Uso has a chance of dethroning Roman Reigns and becoming the WWE Universal Champion at WWE Hell in a Cell, you are mistaken. This contest is going to a bloodbath where Roman Reigns is going to brutalize Jey Uso, to solidify himself as a heel, for the weeks and months to come.
Seth Rollins was a lukewarm heel before he adopted the Monday Night Messiah gimmick and cost Rey Mysterio his eye and the same could be said for Randy Orton, who is one of WWE's greatest heels ever, but at the same time, he really launched himself to the next level after his emotional segment with Ric Flair recently.
Roman Reigns is a fantastic heel, but for the audience to realize that he has gone over to the dark side and there is no coming back, he needs to show no mercy and no clemency to a man that he claims he loves in Jey Uso, at WWE Hell in a Cell.
