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WWE is the most popular company when it comes to professional wrestling. There have been many great match types, superstars, and concepts, that made the company as successful as it is right now. Some of them originated in the WWE, while some of the concepts were inspired by other promotions.
Sports in general are much more interesting when newer, innovative concepts are introduced. Along with talent, concepts do play a huge role in making wrestling interesting.
Over time WWE has introduced some great concepts which made watching WWE all the more interesting. Let's take a look at 5 concepts in WWE that helped to make it the most dominant wrestling promotion in the world.
#5. WWE Thunderdome
WWE suffered a huge loss due to the pandemic. The company wasn't able to sell tickets which usually generated a major part of their revenue. The WWE Universe also played a major role in making live WWE Shows interesting, fans would cheer on the good guys and boo the bad ones. After ticket sales were stopped, WWE needed a substitute for the audience. WWE Thunderdome was the perfect solution.
WWE Thunderdome debuted in 2020, and WWE has made great use of it. WWE is now able to use fake crowd sounds so the people watching from home could feel better connected to the performers. Some fans even believe that it is a major thing that saved WWE television from being affected by the pandemic.
The Thunderdome can also be used to create good spots with wrestlers spilling safely into 'the crowd.' It also helped to make Superstar entrances all the more interesting. WWE has also used it to build storylines. Goldberg was seen on one of the screens while the company was trying to create hype about Roman Reigns vs Goldberg. The Thunderdome was also used to create more emphasis on promos.
We might not see the Thunderdome once the world is in a better condition, but we must thank this concept for never letting us miss the actual audience.
#4. WWE NXT
NXT, which is currently WWE's third brand, first premiered in 2010. It was presented as a hybrid between reality television and WWE's scripted live event shows. The concept was used to create great stars for WWE's future. It got such a great response that it was later converted into a brand.
The first few seasons concluded with the crowning of a winner in a series of reality-show-esque challenges, who would later debut on the main roster. Later, this concept was completely changed, and the NXT Championship was created.
NXT also allowed WWE to hire more talent and test if certain Superstars were ready for the future. Some people also believe that NXT is better than the two major shows of WWE, i.e RAW, and SmackDown.
It's all thanks to NXT that Superstars like Daniel Bryan, Kevin Owens, Seth Rollins, and many more were able to fit perfectly into the main roster as soon as they debuted. NXT provides opportunities for wrestlers to gain confidence and become even bigger stars.
WWE also created NXT UK as an offshoot to expand the brand. Since then, both brands remain of the best things in professional wrestling.
#3. WWE Brand Split
WWE currently has three major brands, which are RAW, SmackDown, and NXT. The Brand Split is a concept where superstars, as well as other staff, are assigned to specific shows. This made all the shows feel completely different. In this way, WWE was also able to divide its fanbase.
There is a series of WWE games called 'WWE Smackdown vs. RAW' which were only possible because of the Brand Split. Different General Managers are also assigned to create competition between brands.
Along with different colors, WWE also has a completely different superstar roster for each brand. Each brand has talented superstars, who represent the brand as its face. Having a brand split provides WWE with an opportunity to use more varied talent. Some fans watch and support RAW, while some fans are more passionate about SmackDown and NXT. This helps WWE in creating a larger fan base.
The brand split also brings up some more amazing concepts and events like the WWE Draft, Superstar Shakeup, Bragging Rights, and Survivor Series. It is very intriguing when all brands compete with each other at the Survivor Series pay-per-view to determine the best brand in the promotion.
#2. WWE Money in the Bank
Since debuting in 2005, the WWE's Money in the Bank match has been organized every year. It used to take place at WrestleMania in its starting years, and now Money in the Bank is its own exclusive Pay-Per-View.
Any superstar who wins the Money in the Bank ladder match, gets a guaranteed opportunity at a World Championship, whenever he/she wants one, inside a WWE ring.
Money in the Bank cash-in usually occurs when the current World Champion is exhausted to a limit. Over the years, we have seen many Money in the Bank winners cash in their briefcases at the perfect time. Cashing in at such a moment ensures an easy victory over the champion. However, Superstars like Baron Corbin and Braun Strowman were unsuccessful in cashing in their briefcases.
This concept gave us plenty of great WWE moments, like Dolph Ziggler finally winning the World Heavyweight Championship, Seth Rollins defeating Roman Reigns, and Brock Lesnar winning the WWE Championship at WrestleMania. Winning a Money in the Bank briefcase can change careers.
#1. WWE Royal Rumble
The Royal Rumble is one of the most anticipated WWE events each year. We might say that it is the best concept offered by the WWE so far.
A total of 30 men participate in a Royal Rumble match, where a superstar enters the match after scheduled intervals. Superstars are eliminated from the match once thrown out of the ring, over the top rope. The last Superstar standing is declared the winner.
The Royal Rumble Match is one of the most entertaining matches, and the concept of having the Royal Rumble Pay Per View has also become iconic. This event is the official start of the Road to WrestleMania. The winner of the Royal Rumble gets a World Title opportunity at the Grandest Stage of them all, WrestleMania. This concept has shaped numerous careers, and many superstars came into the limelight just because of this concept.
We've seen talented superstars like Drew McIntyre win their first World Championship in the WWE as a result of winning the Royal Rumble match.
