#4 USA Network and Brand split
WWE moving SmackDown to Tuesday nights is more of a decision to make the USA Network happy rather than a creative one. The USA Network was not happy with how SmackDown was going and the network as a whole was struggling a bit with the ratings. To bypass this, WWE came up with the decision to make both SmackDown and Raw equal.
We could expect some strong booking for SmackDown after the brand split and just to show how serious WWE are with this, they are going to book John Cena for Tuesday nights as he is a clear big time draw.
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