5 WWE Superstars who have non-wrestling YouTube shows

Sheamus and Asuka
Sheamus and Asuka

#3 WWE's Xavier Woods - UpUpDownDown Gaming

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WWE RAW Tag Team Champion Xavier Woods has a successful YouTube series. He is the host of a gaming show called UpUpDownDown, which has over 2.2 million subscribers.

The show's Twitter account introduces it by stating that it offers viewers a "cheat code for the best gaming content around starring Austin Creed a.k.a WWE Superstar Xavier Woods."

Woods told the story behind the launch of his YouTube series in an interview with Esports Observer.

“So I actually didn’t want to create a YouTube channel. I had zero intentions of doing that – it wasn’t even like a thought on the radar. I wanted to create a show that was like a Travel Channel-type show [where] you go to different cities and try different things…because as we were traveling for WWE what I would do most nights is find an arcade bar in whatever town we were in, go check it out, play the games, you know, play with people."

At the same time, WWE was thinking about creating YouTube content. Woods and "someone from the office" came up with the idea of creating a show featuring WWE Superstars playing video games.

Negotiations with WWE executives took nearly another year before UpUpDownDown saw the light.

"Wrestling obviously didn’t use to be as open as it is now. It’s one of those industries that people have a lot of questions about and we never really want to ruin the magic, we want people to still have their child-like awe when they see the show.
“From my end, I really wanted to make sure that everyone was able to be their genuine selves in this space so we don’t have to worry about good and bad guys, and what happened last week on RAW, SmackDown, and NXT. Someplace where we can all enjoy video games and talk about our experiences with them and just have fun."

UpUpDownDown has been a breath of fresh air for a lot of WWE fans.

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