Scapegoats of a changing business
During the days of the original ECW there used to be an angle featuring Tommy Dreamer and Sandman. In that Sandman was shown blinded by a kendo stick shot from Dreamer and was taken out of action for several weeks. During this time Sandman would stay in his house to live up to the kayfabe and make the fans believe that he was really blind rather than it being an act.
And fast forward to this year, we have hard looking, scary wrestlers selling action figures by having a complete makeover for just one week and thus stamping that the business is well executed with scripts.
Top WWE star punished? More details HERE
As another themed Raw approaches, expect many of the monsters and heels to take up the role of either Santa Claus or elves just to sell some merchandise.