Just like the Royal Rumble, the Money in the Bank match has become something that could propel a mid-card star or struggling main-event wrestler into super-stardom. It happened with Edge, CM Punk and Seth Rollins, and even established Superstars like Randy Orton and John Cena have captured briefcases at various points.
Also like the Rumble, however, is the fact that even though winning the match guarantees the winner a title shot, the booking doesn't always meet the luster of the win.
Both Shinsuke Nakamura and Asuka won rumbles two years ago and each was booked to lose in their respective matches at WrestleMania.
The last two male winners, Braun Strowman and Baron Corbin, have failed in their cash-ins. Strowman announced his cash-in on Reigns for last year's Hell in a Cell PPV, but it was ruined when Brock Lesnar crashed the match. Corbin also failed the prior year when he was rolled up by Jinder Mahal in his cash-in attempt.
This year's field has three former winners, but with Sami Zayn beating Strowman for his spot in the match on Raw, it leaves Corbin and Orton as the only two former winners in the match.
Zayn, Finn Balor and Drew McIntyre have all participated in previous MITB matches while Andrade, Ali and Ricochet are the newcomers to the match. Each man can provide high-flying action and exciting spots.
But not everyone has the same chance of winning the match. This year's field has a mix of vets and newer stars that could conceivably walk out of the PPV as the new 'Mr. Money in the Bank'. Here are five possible finishes for the men's MITB ladder match.
#5 Finn Balor adds the briefcase to his Intercontinental Championship
Although I'm a fan of Balor and his work in the WWE, I feel like his inclusion was strange due to the fact that he's currently holding the Intercontinental Championship.
He looked destined for a showdown for the title with Andrade, but that was put on hold when both men were named participants in the ladder match.
The feud can certainly resume during and after MITB, but things aren't likely in his favor on Sunday. The crowd would go wild if Balor won the title and any potential match between him and Kofi Kingston would likely be amazing.
A Balor win could also start off a heel turn, but as things currently sit on SmackDown, he's one of the top faces of the Blue Brand.
He certainly could win the briefcase on Sunday and keep Kingston or potential new champion Kevin Owens on their toes all year.
Owens also entered a MITB match as a champion but failed to win. The same fate might befell Balor, but he is 'an ordinary man who does extraordinary things.'