Who are Max Verstappen's Sponsors?

Last Modified May 20, 2025 12:58 GMT
Max Verstappen contract
Max Verstappen (Getty)

Max Verstappen is one of the best Formula 1 drivers and the current defending world champion. He was born on September 30, 1997, in Belgium. Verstappen was introduced to motorsports at a very early age, as he is the son of former F1 driver Joe Verstappen and former kart racer Sophie Kumpen. He cherished his racing dream at the age of four and started driving karts by seven. Verstappen quickly improved his skills and advanced to the lower Formulae series.

In 2014, he won his first international single-seater title in the Masters of F3 and advanced through the ranks to Formula 1. Verstappen made his F1 debut at just 17 years of age at the Japanese Grand Prix. With 4 drivers' titles and 65 Grand Prix wins, Verstappen is now one of the highest-paid athletes of 2025.

Max Verstappen Sponsors

Max Verstappen is one of the highest-paid F1 drivers for the 2025 season, according to Forbes. Most of his earnings come from brand endorsements and business deals. Being a reigning world champion, his brand value has increased, and major brands are ready to partner with him as a brand ambassador. Famous brands like Red Bull, TAG Heuer, and Heineken endorsed Verstappen for profit.

Max Verstappen’s sponsors for the 2025 Formula 1 are as follows:

  1. Gate io: It is one of the leading global cryptocurrency exchanges. In 2024, the brand announced that it would become the key partner for the Red Bull Racing F1 team. This will be the first time that the brand has a business endorsement in the world of motorsport. With Verstappen rising as a global star, they decided to endorse Max Verstappen, as the company logo will be seen on Verstappen’s F1 helmet.

  2. Alpha Tauri: In 2025, Max Verstappen will become the official brand ambassador for Alpha Tauri fashion trends. Alpha Tauri is Red Bull's junior team in F1, and he will have to collaborate on marketing campaigns.

  3. TAG Heuer: Max Verstappen and Red Bull Racing have had a multi-year sponsorship deal with the brand since 2016. In 2025, TAG Heuer also became the official timekeeper for the F1 races.

  4. EA Sports: The iconic gaming company has been in partnership with Red Bull since 2024. The brand will feature Max Verstappen’s F1 helmet across the official Formula 1 game. He will also be featured as the cover star for the F1 24 Champions Edition. The special edition game will be released on May 25, 2025.

  5. Oracle: Oracle is the main title sponsor for the F1 team. The brand has been part of the team since 2022. They both signed multi-year contracts totaling $100 million over the years. The brand will also be seen on Red Bull drivers' racing kits as well as Verstappen's helmet.

  6. Heineken: In 2023, Heineken announced Max Verstappen as a new global brand ambassador and a new partnership with the Red Bull Racing F1 team. With this contract, Heineken’s logo will appear on Verstappen’s racing dress and his F1 car.

  7. Verstappen.com Racing: Max Verstappen has a website created by his team members. The website is under the name of the rising star and is promoted by Red Bull Racing itself. The purpose of this website was to bring together fans who share a common passion.

  8. ViaPlay: Max Verstappen and ViaPlay signed a multi-year partnership deal in 2022, and the brand’s logo appeared on Verstappen’s helmet for the 2023 season.

FAQs On Max Verstappen Sponsors

A. Max Verstappen endorses Heineken, Oracle, and Alpha Tauri business sponsorship deals.

A. Max Verstappen's watch sponsor is TAG Heuer.

A. Max Verstappen drives for an Austrian Formula 1 racing team known as Red Bull Racing.

A. Red Bull sponsors Max Verstappen's helmet.

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