Who are George Russell's Sponsors?

George Russell, born on February 15, 1998, in King's Lynn, Norfolk, is a British Formula 1 driver who drives for the Mercedes Petronas AMG Formula 1 team in the 2025 season. During his childhood, he dreamt of becoming an F1 driver, and his parents worked hard to support his dream. Russell began karting at age seven and quickly climbed up the hierarchy. He won the BRDC F4 Championship in 2014, the GP3 Series in 2017, and the 2018 FIA Formula 2 Championship. He became one of the youngest drivers to win the F2 title at that time.

In 2019, Russell made his F1 debut with the Williams Racing team. Despite the team’s technical struggle, Russell managed to surpass his teammate in points scored, qualifying, and even in the main race. In 2022, he joined Mercedes, where he has won three Grand Prix races and 19 podiums to date. In 2024, he was awarded the Lorenzo Bandini Trophy for his outstanding performance in F1.

George Russell Sponsors

George Russell is currently the senior team driver for the Mercedes Petronas AMG F1 team. He is reported to be earning $10 million as a salary, driving for the Silver Arrows. Becoming a senior driver has increased his brand value over the years. Many major brands like BRDC, Alpinestars, and Bell Helmets are ready to sponsor him for the 2025 season.

George Russell’s sponsors for the 2025 Formula 1 season are as follows:

1. Mercedes

Mercedes is one of George Russell's oldest and finest sponsors. The brand has supported him since his junior career. After joining the Mercedes junior program in 2017, Russell progressed through the levels and culminated in his F1 promotion. Mercedes not only provides its race seat but also significant financial backing. Mercedes also sponsored Russell in his rookie FIA Formula 3 Championship season.

2. AMG

AMG is the high-performance engine division of Mercedes-Benz. It provides all technical aids and engineering aspects of racing to the Silver Arrows. Since the team entered F1, AMG has established itself as a branding partner with Mercedes. For the 2025 season, AMG will sponsor both teams’ drivers, and its logo will appear on Russell’s F1 car and his racing kits.

3. BRDC (British Racing Drivers’ Club)

The BRDC is a motorsport club for junior drivers. Russell has had a sponsorship deal with the company since his junior karting days. When Russell won the BRDC Championship in 2017, the company decided to sponsor him to F1. According to the sponsorship deal, his membership in this exclusive club is a mark of distinction, and the BRDC will work together to support the young drivers program for new rookie drivers.

4. Bell Helmets

Bell Helmets is the primary sponsor of George Russell’s racing equipment and accessories. According to the sponsorship deal, the brand’s logo will appear on the driver’s helmet, racing suits, and F1 car. Russell's collaboration with Bell Helmets started in 2012 and continues to write a new chapter of sponsorship every season.

5. Alpinestars

Alpinestars is Russell’s official supplier of racing suits, gloves, and boots. The brand provides all the wearing gear to George Russell. Alpinestars produces attire and sportswear for racing drivers in the world of motorsport. The partnership with Russell started in 2019 and includes both on-track and off-track apparel. For the 2025 season, Russell is the brand ambassador for Alpinestars.

6. MDM Designs

MDM Designs has been working with the Brit since his debut in open-seater racing in 2012. Russell's sponsorship with MDM Design is one of the oldest sponsorship deals in his career. The same brand created Russell’s personal website and helmet design in his F2 championship season. As per the sponsorship deal, the brand’s logo will appear on Russell’s F1 car, racing gloves, and his F1 car.

7. Adidas

In 2025, George Russell signed a multi-year sponsorship deal with Adidas, which will be the new sponsorship deal for the 2025 season. According to this new sponsorship deal, the brand will give the driver a racing lifestyle dress. However, Russell must promote additional advertising campaigns through social media channels.