"It's next-level petty for Kroenke and Demoff" - Mike Florio suggests Rams owners purposely did not acknowledge team's Super Bowl win in St. Louis on championship rings

NFL analyst Mike Florio is not impressed with the Los Angeles Rams, especially owner Stan Kroenke and COO Kevin Demoff. Florio hit out at the team after they revealed their long-awaited Super Bowl ring commemorating their victory in Super Bowl LVI.

Designed by jewelry house Jason of Beverly Hills, the ring consists of 20 carats of white diamonds set in white and yellow gold. It has a removable top adorned with the team’s logo, with a replica of the SoFi stadium underneath.

It is undoubtedly one of the more stylish Super Bowl rings, but misses one important aspect. It does not mention the team's Super Bowl win in 2000, when they were a resident of St. Louis.

Mike Florio, the host of Pro Football Talk, was far from impressed with what he felt was a glaring omission and a spiteful attempt to take a dig at the city of St. Louis. The city was involved in a bitter lawsuit against Kroenke and the NFL following the Rams' decision to move to LA.

Florio took to Twitter to say:

"It's next-level petty for Kroenke and Demoff to pretend that the Rams didn't win a Super Bowl in St. Louis. If St. Louis hadn't forced a $790M settlement for team and league shenanigans associated with the move, there definitely would be two Lombardis on that ring."

Is recognition of previous Super Bowl triumphs commonplace?

Florio has taken offense at the Rams' failure to acknowledge their previous Super Bowl win, but is that a common tradition? Nothing is set in stone in that regard, however it has certainly been the norm for several decades.

The only real outlier in this regard was the Green Bay Packers in 1996, when the ring the team created for their Super Bowl XXXI victory didn't reference their previous successes.

Green Bay Packers Super Bowl XXXI ring

After defeating the Los Angeles Rams in Super Bowl LIII to claim their sixth Lombardi trophy, the New England Patriots created a ring that managed to commemorate all six titles.

2019 – Super Bowl LIII – New England Patriots

Former Patriots wide receiver Josh Gordon sold his Super Bowl LIII ring at auction, raising $1,38,000. Gordon took a break from the team prior to their postseason campaign to focus on his mental health. He was traded to New England from the Cleveland Browns at the start of the season and went on to record 40 receptions.

It would certainly seem like a break from tradition, and the tagline of "Inspired by LA, For LA", which accompanied the ring's reveal on social media, did little to dispel Florio's accusations.

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