The Cleveland Rams were established in Cleveland, Ohio, in 1936 before becoming the Los Angeles Rams. The team relocated to Los Angeles in 1946 after winning the 1945 NFL Championship Game.
The squad started looking for a new residence in the early 1990s due to its absence of on-field accomplishments, a fall in attendance, and owner Georgia Frontiere's wish to play in an even more affluent arena. The Rams ended up being the first football club to depart the West Coast when they got NFL permission in 1995 to relocate to St. Louis, Missouri.
According to reports, the group secured a leasing deal when they relocated to St. Louis in 1995 that promised the arena would rank in the top 25% in the NFL. The Rams and St. Louis entered arbitration in 2013 to resolve the conflict. The Rams were able to end their rental agreement because the mediators found it in their favor.
After a protracted stint in St. Louis, the Rams team relocated to Los Angeles in 2016. They needed to move back to Los Angeles since they could not get their desired facility in St. Louis.
Sports businesses typically rely on the audience they attract for most of their income. Additionally, the St. Louis unit did not have the kind of fan base they desired. The squad had the third-worst turnout in the NFL, according to reports. The populations of LA and St. Louis need to be compared. About 2.8 million people live in the St. Louis metropolitan area. Considering LA's estimated population of 18.5 million, this is very significant. The Los Angeles region can expect a larger market for the sale of merchandise.
The Rams have won a Super Bowl since they returned to Los Angeles
In 2018, the Rams had a 13-3 record, the joint-best record in the league. The squad made it to its fourth Super Bowl that season. There, they suffered a 13-3 defeat to Tom Brady's New England Patriots.
The Rams' defense, which had been instrumental in their playoff run in 2018, sputtered in 2019, as they finished 9-7 and missed the postseason. The squad recovered to earn a place in the postseason a year later. The Rams obtained experienced quarterback Matthew Stafford in a deal before the 2021 campaign. They later added defensive lineman Von Miller and wideout Odell Beckham Jr. during the regular season.
Their additions enabled them to surpass their competition and win a division title. They also reached the Super Bowl, defeating the Cincinnati Bengals in a tight tussle to secure their second Super Bowl.
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