How much does Dak Prescott earn in endorsements? Breaking down Cowboys QB's earnings

Dak Prescott is the starting quarterback for the Dallas Cowboys, commonly referred to as America's team. Prescott has come a long way from being a third-string quarterback in rookie training camp to becoming a perennial Pro Bowler and occasional MVP frontrunner.

Prescott's status as the Dallas Cowboys' starting quarterback makes him an ideal target for endorsement deals and marketing campaigns. So, let's take a look at how much Prescott has earned in 2024 through endorsement deals.

How much did Dak Prescott earn in endorsements in 2024?

According to Sportico, Dak Prescott earned $14 million in endorsements in 2024. The Dallas Cowboys shot caller is one of the best-paid players on and off the Gridiron in 2024.

According to Business Insider, Prescott has an impressive stable of endorsement deals. These deals include partnerships with Albertson's, AT&T, Anheuser-Busch InBev, Beats, DirecTV, Gentleman's Playbook, Glow, Keurig, Frito-Lay, Nike, Panini, PepsiCo, Sleep Number, 7-Eleven, Blockchain, Evamor, Oikos, and more.

Here's a look at the NFL players who made the most money in endorsements in 2024:

1. Travis Kelce, Kansas City Chiefs - $30 million
2. Patrick Mahomes, Kansas City Chiefs - $27 million
3. Dak Prescott, Dallas Cowboys - $14 million
4. Josh Allen, Buffalo Bills - $12 million
5. Justin Herbert, Los Angeles Chargers - $11 million
6. Trevor Lawrence, Jacksonville Jaguars - $10 million
7. Aaron Rodgers, New York Jets - $9 million
8. Russell Wilson, Pittsburgh Steelers - $8 million
9. Jalen Hurts, Philadelphia Eagles - $6 million
10. Jared Goff, Detroit Lions - $5 million

Dak Prescott's net worth

According to Celebrity Net Worth, Dak Prescott is worth $90 million. Prescott is the starting quarterback for the most valuable sports team on the planet, and he's sure to be raking in the big bucks.

The majority of Prescott's net worth comes from lucrative NFL contracts signed with the Dallas Cowboys. His first big deal came in March 2021 when he agreed to a four-year, $160 million contract with America's team. The deal included an impressive $66 million signing bonus, the highest in league history at that time. Prescott led the Cowboys to multiple playoff appearances after signing the deal.

In 2024, Prescott ended rumors surrounding his future by signing a new contract with the Cowboys. The deal was a four-year, $240 million renewal that made Prescott the first $60 million a year player in NFL history. Hence, he remains a key part of the Cowboys for the foreseeable future.