Tom Brady and NFL honor 9/11 victims with 2-word tribute

Former New England Patriots quarterback Tom Brady marked the anniversary of the Sept. 11 terrorist attacks by resharing the NFL’s memorial post on his Instagram story on Wednesday. His repost highlighted the league’s “NEVER FORGET” message honoring the people who died in 2001.

Tom Brady reshared the NFL’s IG tribute (Credits: @tombrady Instagram)

The NFL published its tribute across official accounts.

“Today, we honor the memory of those who lost their lives on 9/11 and we continue to give back in their honor. #NeverForget #911Day," NFL captioned the post.

The league has observed the date annually since the 2001 season was interrupted after the attacks, postponing games in the immediate aftermath.

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Tom Brady settles into second year as a broadcaster

NFL: Washington Commanders at New England Patriots - Source: Imagn

Tom Brady’s memorial post comes during his sophomore year in Fox Sports’ lead broadcast booth. After debuting last season under restrictions linked to his minority stake in the Las Vegas Raiders, league officials relaxed those limits before the 2025 schedule.

The change allows him to participate directly in production meetings with coaches and players, routine sessions where broadcasters gather background for game coverage.

He remains barred from team practices. In his first broadcast of the season, media critic Richard Deitsch of The New York Times noted Brady’s increased confidence using the telestrator and his ability to spot penalties in advance.

Fox has positioned Tom Brady again this year under his 10-year, $375 million contract. His assignments include late Sunday afternoon games, Thanksgiving coverage and the NFC playoffs.

This weekend, he will call the Philadelphia Eagles–Kansas City Chiefs matchup in Fox’s marquee slot, a rematch of last season’s Super Bowl.

Brady has also launched weekly power rankings on Fox Sports platforms, where he listed the defending champion Eagles at No. 1 after Week 1.

"No. 1 has to be the defending champs. They got by without Jalen Carter ... I think he had a cramp? Now, they’re going to look to anchor that defense back in Week 2."

"Combine that with a crazy offense that plays its best in the biggest moments and a QB that’s very calm under pressure. That combo is going to take you a long way. In order to be the champs, you’ve got to beat the champs, and no one has done that yet."

He credited Buffalo’s comeback against Baltimore for placing the Bills at No. 2.