NBA Jam India- 5 reasons basketball in shopping malls is a hit

Potential for extra events

Former legends and celebrities at an NBA Streetball event

As mentioned,a shopping mall provides high visibility for an event. It holds a great potential for fringe entertainment activities. A music concert, extra competitive basketball events such as a shooting contest, a dribbling skills challenge etc. A traditional basketball court be it indoor or outdoor is not designed to accommodate much besides the sport itself. A mall is built flexibly and has wide seating areas which can be tailored around your specific event. If you want a celebrity to attend your event, they are more likely to drop in if the event is at a shopping mall instead of an indoor stadium whose accessibility and visibility is lower.

Take a look at what happened in Malaysia with the And 1 Streetball event.

If you’re lucky enough to be near these cities, following are the dates and venues for the NBA Jam in India in September:

Hyderabad- September 5th, 6th and 7th, M J College Grounds

Bangalore- September 12th, 13th and 14th, Kanteerva Stadium

Delhi- September 19th, 20th and 21st, Hans Raj college

Mumbai- September 26th, 27th and 28th, Colleges interested in participation may call 09594991125 or visit http://www.nba.com/india/

To read more about NBA Jam, click here.