Paige Bueckers' NIL deals

Last Modified Feb 10, 2025 13:03 GMT
Connecticut v Tennessee
Paige Bueckers. Source: Getty Images

Paige Bueckers is a collegiate basketball guard for the UConn Huskies, representing the University of Connecticut in the Big East Conference. She attended Hopkins High School, where she began her basketball journey. By the time she finished her high school career, she received several honors which include McDonalds' All-American, Gatorade Female High School Athlete of the Year, Gatorade National Player of the Year, Naismith Prep Player of the Year, Morgan Wootten National Player of the Year, and Minnesota Miss Basketball in 2020 and was a five-star recruit upon graduation, as per UConn's official website. As of February 2025, Bueckers has spent five seasons playing for the Huskies, averaging 18.8 points, 4.4 assists and 4.1 rebounds during her graduate season, as per Sports Reference.

NamePaige Bueckers
Age23 years (as of February 2025)
ResidenceHopkins, Minnesota, United States
PositionPoint Guard
Source of WealthCollegiate basketball, NIL deals and endorsements
EndorsementsTopps, Dunkin’, UConn NIL Store, Bleeding Blue For Good, Leaf Trading Cards, GoArmy, Nike, Ibotta, Chegg, The Players Trunk, Nerf, Bose, crocs, Madison Reed, Panini America, Gatorade and StockX

Paige Bueckers' NIL deals 2025

According to On3's official website, Bueckers has NIL deals with brands like UConn NIL Store, Bleeding Blue For Good, Leaf Trading Cards (for her trading cards), GoArmy, Nike (GT Hustle 2 sneaker), Chegg (first brand ambassador as a student-athlete), The Players Trunk, Panini America, Madison Reed, Nerf, Bose (QCE II earbuds), crocs, Gatorade (first student-athlete to have a NIL deal) and StockX.

Also Read: How many awards has Paige Bueckers won?

Paige Bueckers’ endorsements

Paige Bueckers has signed several endorsements with brands as part of her NIL deals, as per her social media accounts. These include brands like Topps, Dunkin’, UConn NIL Store, Bleeding Blue For Good, Leaf Trading Cards, GoArmy, Nike, Ibotta, Chegg, The Players Trunk, Nerf, Bose, crocs, Gatorade and StockX. Her NIL value is $652,000.

Paige Bueckers’ Other Sources of Income

Paige Bueckers serves as the advisor for Overtime Select, the basketball league for high school girls created by sports media company Overtime. Furthermore, she has also filed for a trademark on her nickname “Paige Buckets”, which will be used on athletic apparels promoted by her like hats, shirts, pants, jackets, footwear and uniforms. This will help her in getting extra income outside of NIL deals.

Paige Bueckers’ charity work

Paige Bueckers has decided to give back to her community. She teamed with Cash App to introduce the Paige Bueckers Foundation. Through this organization, she will help children and families by creating opportunities for them. Furthermore, she also aims to promote social justice in her community.

Bueckers also partnered with Chegg’s non-profit branch and Goodr, a food relief company to open a grocery pop-up store in Minneapolis, Minnesota to address food insecurity for college students. She also opened another grocery store at Hopkins West Junior High School.

Read more about Paige Bueckers parents

FAQ's on Paige Bueckers NIL deal

A. Yes, Paige Bueckers is officially a Nike athlete and has signed a multi-year agreement with the brand.

A. Paige Bueckers’ NIL value is $1.5 million.

A. Paige Bueckers has assigned NIL deals with brands like Topps, Dunkin’, UConn NIL Store, Bleeding Blue For Good, Leaf Trading Cards, GoArmy, Nike, Ibotta, Chegg, The Players Trunk, Nerf, Bose, crocs, Gatorade and StockX.

A. Paige Bueckers started her collegiate basketball career in the 2020/21 season.

A. Paige Bueckers is the first student athlete brand ambassador for Chegg.

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