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Sourav Ganguly needs no introduction in the cricket-crazy nation of India. He is said to be the most influential Indian cricket captain of all time. The Bengal Tiger retired from cricket in 2008 but that has had a negligible effect on his brand value.
As of 2017, the former captain of the Indian Cricket Team has said to have a net worth of around Rs. 100 crores.
The prince of Kolkata might have retired from the field but he is still alive and kicking in the cricketing world. The Bengal Tiger remuneration from the BCCI is said to have valued at around 5 crores rupees.
He is the President of the Cricket Association of Bengal and a member of the IPL Governing Council for which he is paid more than ₹10 lakhs per year.
Post-retirement, Ganguly makes most of his money by endorsing a total of 11 global, national and regional brands.
He is the current brand ambassador of DTDC campaigns and earns more than ₹1 crore from that. Tata Tetley, Puma, Essilor Lens and Senco Gold are other brands he receives a nice sum from.
Reports suggest that Puma pays him ₹1.35 crore per year. It has been estimated that he charges around one crore rupees per year per brand endorsement.
Sourav Ganguly was born in an upper-middle-class family of Behala, Kolkata. His family is still the richest in the town and Dada has not changed his place of residence yet. He resides in the same house where he was brought up.
The Bengal Tiger has 6 luxury cars in total which include global brands like Audi, Mercedes, and BMW. Apart from cars, he is fond of bikes and owns two of them.
Having shown his skills in cricket, Sourav Ganguly went on to try television and has been quite successful till date.
He is the Host of “Dadagiri”, a Bengali show which is the most viewed television showing in the eastern part of India. He charges around ₹1 crore per week for hosting the show. He was also successful with the Bengali adaptation of “Kaun Banega Crorepati” which had increased his brand value then.
He is one of the main shareholders of the ISL Club, Atletico – de Kolkata which has won the Indian Super league championship twice.
Sourav Ganguly might have been off the field but he is the highest-paid retired Indian cricket star at present. One of the reasons for his stable brand value is the regular interaction with the public and it won't be surprising if he demands 20-30% above the current price in the time to come. The brand value of “Dada” is expected to reach 150-160% of the current value in the next 12 months.
