British tennis player Emma Raducanu came to prominence with her stunning win at the 2021 US Open. At the US Open, she registered a win against Leylah Fernandez, thus becoming the first British woman to win a major since Virginia Wadia. Raducanu became the first female player in history to win a bagel set against Victoria Azarenka and Serena Williams at the 2022 Cincinnati Open. Despite her successful run on the WTA circuit, she has not won any singles titles.
Raducanu gave a walkover to Daria Kasatkina at the quarterfinals of the 2024 Korea Open. Her fierce performance is seen at the Billie Jean King Cup by defeating defending champion Canada to advance to the semifinals. She lost to Spaniard Paula Badosa in the quarterfinals of the Citi Open. Ahead of the 2025 season, Raducanu has joined hands with fitness trainer Yutaka Nakamura, who has worked with Naomi Osaka. She registered her second top-10 win against Maria Sakkari at the 2024 Wimbledon to advance to the top 100.
Emma Raducanu Clothing Sponsor
Raducanu is associated with sportswear giants Nike for her clothing and shoes sponsorship deal. She promotes apparel, accessories, and trainers on and off the court. According to Sun Sport, she signed a deal worth £ 100,000 per year, which will continue to rise in the coming seasons.
Emma Raducanu Sponsors
Raducanu has grabbed multiple sponsorship deals after emerging victorious at the 2021 US Open. Her multi-dollar sponsorships include massive car manufacturers and luxury jewelers. Raducanu is associated with sports equipment manufacturer Wilson for racquets and uses a Wilson Blade 98 racquet. She earlier used a copper green blade V8 and played with Wilson Steam 100, which later got discontinued. It was revealed that the sponsorship deal with Wilson was worth £ 100,000.
One of the most exquisite jewelry brands, Tiffany & Co, teamed up with Raducanu after her US Open win. She has spotted necklaces, earrings, rings, and bracelets that increase her net worth by £2 m. Another sponsorship deal worth £2m is with fashion label Dior, which launched her in a statement dress for the premiere of James Bond's No Time To Die. She will also model for Dior's womenswear collections, skin products, and makeup range by director Maria Grazia Chiuri.
Next in line that signed a lucrative deal with the 22-year-old was drinking water brand Evian. One of the biggest aviation brands roped in Raducanu as its brand ambassador. According to Sun Sport, the deal was a seven-figure sum of more than £1m. Famous car brand Porsche signed a huge contract with the British tennis sensation and gifted her a £131k 911 GT3 and a classic 911 Carrera 3.2.
Her profitable deal continued as she joined the mobile network Vodafone, which signed her as their grassroots ambassador. The brand aims to inspire people about the next generation of tennis heroes. Last but not least, Raducanu has been associated with HSBC for around four years, to educate young people regarding money.
FAQs on What brand does Emma Raducanu wear
A. Porsche is planning to end its sponsorship with Emma Raducanu due to her deteriorating performance. According to Daily Mail, the brand has already taken away a 911 Carrera GTS Cabriolet.
A. British player Emma Raducanu might lose the £9m sponsorship deal if her tennis performance declines.
A. According to the Sun Sport, Nike pays Emma Raducanu around £100,000 per year.
A. Emma Raducanu promotes brands such as Nike, Tiffany, Wilson, Evian, Dior, HSBC, British Airways, Porsche, Vodafone and HSBC.
A. Emma Raducanu is the first British female player to become the brand ambassador of Dior.
